Description

Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield's presence in college sports and live events delivers influence and maximizes reach to target audiences. With data-based solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors' Cup, supporting athletic departments across all divisions.

Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans. The company strives each day to deliver the mission statement and embody the core values that make Learfield an exciting place to work.

Our Mission

Powering the connection of fans to the brands and experiences they love.

Our Core Values

Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun

Learfield is seeking a proactive and detail-driven Senior Partnerships Coordinator to join our Sports Properties team and support the execution of multi-channel corporate sponsorships on campus. This role plays a key part in bringing partnerships to life—managing moderately complex accounts with growing autonomy and helping ensure that all contractual elements are fulfilled with excellence.

In this role, you'll handle a portfolio of assigned partners, overseeing day-to-day activation efforts and coordinating with internal teams, university staff, and external vendors. You'll take a hands-on approach to execution while also developing operational processes, contributing to partner recaps, and supporting strategic planning. This role is a strong fit for someone with foundational experience in partnership or event execution who's ready to take on more ownership, visibility, and complexity in their work.

Essential Duties & Responsibilities:

• Manage the fulfillment of assigned partner accounts, coordinating across sales, university, and vendor stakeholders to deliver sponsorship assets.
• Take ownership of execution timelines and partner deliverables across digital, in-venue, and experiential platforms.
• Track and manage partner inventory; ensure deliverables are completed on time and to standard.
• Support and mentor game day assistants, providing guidance on execution and proof of performance collection.
• Collaborate with internal teams on planning, vendor coordination, and special events that support partner objectives.
• Create and maintain documentation for activations, recaps, and proof of performance.
• Identify opportunities to streamline operations, improve partner experiences, and support broader team efficiency.
• Work directly with the General Manager and property leadership to ensure alignment on activation strategies and account performance.
• Assist with budget tracking, invoicing, and internal reporting tied to assigned partner activations.
• Build and maintain strong relationships with university partners, athletic department staff, and internal stakeholders—serving as a trusted and respected representative of both Learfield and the university.

Minimum Qualifications:

• 2+ years of experience in partnership marketing, event coordination, sponsorship, or related field.
• Demonstrated ability to manage multiple priorities, partners, or projects with minimal oversight.
• Strong organizational skills and attention to detail.
• Effective communicator—able to collaborate across internal and external teams and build trust with key stakeholders.
• Comfortable working in live event settings and navigating tight deadlines.
• Proficiency in Microsoft Office; ability to learn new systems and tools quickly.
• Availability to work evenings, weekends, and game days as needed.

Preferred Qualifications:

• Bachelor's degree in sports management, marketing, business, communications, or related field.
• Previous experience activating corporate sponsorships or overseeing event logistics.
• Understanding of the college sports landscape and university partnerships.

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

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